Email Marketing Specialist – Freelance

 

We are currently looking for an Email Marketing Specialist who is passionate about delivering great results. Ideally, this will suit somebody who has experience with B2B email campaigns, an understanding of how to get users to engage through email, and how that will fit into the wider digital experience – UX.

Experience with email automation is ideal but not critical; the right candidate will have to work closely with social media, SEO and UX departments. We are looking for a marketer, not a developer, although a basic understanding of HTML and CSS is useful. A large proportion of the responsibility will be creating the content for the email campaigns, requiring a creative mind-set and excellent writing skills.

We are a fast growing company and we’re driven by results. Our clients are primarily B2B, and our key focus is pushing for a tangible return on investment with every campaign and piece of work.

The Bristol HQ is a large office space, as Tees Valley Business care about the environment their employees are in; the office and service are very reflective of what the company and services are about – quality. We have regular days out, and last year we went skiing in France.

As an Email Marketing Specialist your main responsibilities will be:

– Working with the departments to create strategies for email campaigns;
– Working with the design team to create the emails from templates;
– Working closely with the account handlers;
– Creating content based on strategy and target audience;
– Data management;
– Managing the CRM system;
– Analysing data and reporting on KPI’s in a very campaign-focused approach.

To apply for this role your experience and skills should include:

– Previous experience within a similar role, potentially from an agency background;
– Ability to contribute to strategy planning for the email campaigns;
– Understand of the how and when users will be interacting with the email campaigns;
– Solid understanding of B2B email marketing;
– Experienced with a CRM;
– Excellent written and verbal communication skills;
– A constant desire to learn and develop;
– Basic understanding of HTML, CSS and web standards.

Desired skills

– Solid understanding of HTML, CSS and web standards;
– Experience with email automation;
– Solid understanding of social, SEO, UX.

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